Music on Main Concert Series Brings Live Music to The Horseshoe on August 13

The City of North Myrtle Beach will host another evening of live outdoor performance as part of the Music on Main Concert Series on Thursday, August 13, 2026. The recurring community series offers local residents, Grand Strand commuters, and summer visitors an opportunity to gather in downtown North Myrtle Beach for outdoor entertainment near the oceanfront.

The venue for this performance is The Horseshoe on Main Street, located at 11 South Ocean Boulevard in North Myrtle Beach. Situated where Main Street meets Ocean Boulevard, the oceanfront plaza provides a central gathering spot that keeps attendees close to the beach and within short walking distance of surrounding downtown shops, ice cream parlors, and local dining spots.

The event is free and open to the general public, drawing a broad mix of neighborhood families, retirees, vacationers, and local business owners. Concerts in this ongoing series regularly bring steady foot traffic into the commercial district, boosting activity for nearby merchants and restaurants along the Main Street corridor.

Attendees planning to join the crowd at The Horseshoe are encouraged to bring their own beach chairs or lawn blankets, as permanent seating at the plaza is limited. Drivers navigating the downtown area on August 13 should anticipate increased pedestrian traffic along Ocean Boulevard and allow extra time to secure public parking, which typically fills up quickly near the event site.